xÉ ®úÉVÉ{ÉjÉ +ºÉÉvÉÉ®úhÉ ¦ÉÉMÉ SÉÉ®ú-+, VÉÖ±Éè 11, 2019/+É¹ÉÉfø 20, ¶ÉEäò 1941 — THE CONSUMER PROTECTION ACT, 2019

¨É½þÉ®úÉ¹]Åõ ¶ÉÉºÉxÉ ®úÉVÉ{ÉjÉ +ºÉÉvÉÉ®úhÉ ¦ÉÉMÉ SÉÉ®ú-+, VÉÖ±Éè 11, 2019/+É¹ÉÉfø 20, ¶ÉEäò 1941 ¨É½þÉ®úÉ¹]Åõ ¶ÉÉºÉxÉ ®úÉVÉ{ÉjÉ +ºÉÉvÉÉ®úhÉ ¦ÉÉMÉ SÉÉ®ú-+ MÉÖ¯û´ÉÉ®úú, VÉÖ±Éè 11, 2019/+É¹ÉÉfø 20, ¶ÉEäò 1941 [{ÉÞ¹`ä 15, ËEò¨ÉiÉ : ¯û{ÉªÉä 15.00 +ºÉÉvÉÉ®úhÉ Gò¨ÉÉÆEòú 168 |ÉÉÊvÉEÞòiÉ |ÉEòÉ¶ÉxÉ ¨É½þÉ®úÉ¹]Åõ ¶ÉÉºÉxÉÉxÉä EåòpùÒªÉ +ÊvÉÊxÉªÉ¨ÉÉÆx´ÉªÉä iÉªÉÉ®ú Eäò±Éä±Éä (¦ÉÉMÉ BEò, BEò-+ +ÉÊhÉ BEò-±É ªÉÉÆ¨ÉvªÉä |ÉÊºÉrù Eäò±Éä±Éä ÊxÉªÉ¨É ´É +Énäù¶É ªÉÉÆ´ªÉÊiÉÊ®úCiÉ) ÊxÉªÉ¨É ´É +Énäù¶É. FOOD, CIVIL SUPPLY AND CONSUMER PROTECTION DEPARTMENT Hutatma Rajguru Chowk, Madam Cama Marg, Mantralaya, Mumbai 400 032, dated 10th July 2019 NOTIFICATION No. CGC. 2016/CR-150/CP-2.— In pursuance of the Guidelines issued by the Government of India, Ministry of Consumer Affairs, Food and Public Distribution, Department of Consumer Affairs vide G.S.R. 1013 (E), New Delhi, dated 26th October 2016, the Governor of Maharashtra, hereby, issues the following Guidelines for regulating the business of 'Direct Selling' and Multi-Level Marketing (MLM) and strengthen the existing regulatory mechanism on Direct Selling and Multi-Level Marketing (MLM), in the State of Maharashtra for preventing fraud and protecting the legitimate rights and interests of consumers, namely :— Clause 1. : Definitions.—In these Guidelines unless and otherwise required,— "Act" means the Consumer Protection Act, 1986 (68 of 1986) ; ´É¹ÉÇ 5, +ÆEò ú77] 1 "Consumer" shall have the same meaning as provided under the Consumer Protection Act, 1986; "Controller", means Controller of legal Metrology under Department of Food and Civil Supply and Consumer Protection of State of Maharashtra; "Deputy Controller," means Deputy Controller of Legal Metrology under Department of Food and Civil Supply and Consumer Protection of State of Maharashtra; "A